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Hair Business 101

How to Run a Holiday Promotion That Brings Clients In Without Eating Your Profit

Illustrated cover: a Black woman hair stylist handing a gift box and gift card to a smiling Black woman client in a salon chair, with a wall calendar, festive garland, hair bundles and styling tools
Run a holiday hair promotion that fills your chair without cutting your profit. One goal, a capped offer, and simple math before you launch.
Posted in client-retention, hair-business-marketing, holiday-bookings, holiday-promotions, pricing-strategy, salon-promotions

How to Get Your Hair Business Found on Google

Illustrated cover: a Black woman hair stylist beside her salon station with a map pin and magnifier
How to get your hair business found on Google: set up your Business Profile, keep your details consistent, and earn honest reviews from real clients.
Posted in client-reviews, getting-clients, google-business-profile, hair-business-marketing, local-search

How to Get Your First Clients as a New Hair Business

How to Get Your First Clients as a New Hair Business
How new hair businesses get their first paying clients: word of mouth, social posting, before-and-afters, reviews, referrals, local partnerships — and what to skip early on.
Posted in first clients, getting clients, hair business marketing, new stylist tips, referrals, social media for hair business